Monti great estate group, owned by andrea monti: “monferrato and langhe, these territories appeal to foreigners“

The Beautiful Country has always been a destination for foreign tourists, but in recent years, there has been an increase in foreign investors deciding to do business in Italy and acquire prestigious properties. The Italian territory enjoys great appeal worldwide, and real estate operators particularly benefit from the current positive and continuously rising trend.

In confirmation of this, we report the experience of Andrea Monti, owner of the "Monti Great Estate Group" agency, who has formed a partnership with Luxforsale to expand its user base and clientele in the luxury real estate sector.

What is the current trend in the real estate market in the area your agency covers?

Monferrato and Langhe, where I mainly operate, consistently attract interest from international clients (Dutch, Swiss, Germans, Danes, Swedes, Norwegians, Americans) and even residents in Lombardy.

Based on your experience, have you identified a target clientele for your real estate agency?

Certainly: our clients typically range in age from 40 to 70, well-educated, enthusiasts of food and wine, trekking on foot and horseback, and mountain biking. Many purchase a property as a vacation home, others for rental income, some decide to change their lives and open tourist accommodation or vineyard-related agricultural activities, and others come to live in these places nearing retirement. In short, the clientele is quite diverse and extensive.

What are the most sought-after properties at the moment?

Monferrato and Langhe are renowned for their scenic beauty, production of fine wines, and cultural offerings. However, buyer preferences may vary based on individual needs and current trends. Specifically, here are the most requested properties:

Farmhouses and Vineyard Estates: The region is famous for the production of fine wines, making vineyard estates and farmhouses with vineyards highly desirable.
Historic Homes and Villas: Buyers are interested in historic homes, villas, and prestigious residences reflecting the typical architecture of the area.
Apartments in the Historic Center: Although in a smaller percentage, apartments in the historic centers of some cities or towns in Langhe and Monferrato may be requested by those who want to be close to services and enjoy the local atmosphere.
Country Residences and Hillside Farms: Given the natural beauty of the region, country residences, especially those on hills with panoramic views, could attract buyers seeking tranquility and scenic beauty.
Agricultural Properties and Land: Some buyers might be interested in agricultural properties or land to start agricultural or vineyard-related activities.
Luxury Structures and Services: Properties offering luxury amenities such as pools, spas, and well-maintained gardens may be sought after by those seeking a high quality of life.

What motivated you to establish a partnership with Luxforsale for your real estate agency?

Partnerships primarily aim to increase expectations of improvement and growth in all aspects, both professional and economic, by stimulating synergies and complementarities. Collaboration can lead to added value that surpasses the benefits achievable individually.

The same reasoning applies to access to resources and expertise: a partnership can offer the opportunity to access resources, skills, technologies, or distribution networks that would be difficult to obtain or build independently.

This partnership could also enhance our expansion into new markets. Collaboration can foster innovation through the exchange of ideas, know-how, and resources. Companies can join forces to develop new products or services (shared innovation).

Collaboration can improve the competitiveness of both parties in the market. By uniting forces, companies can more effectively address common challenges (improving competitiveness).

Not to be overlooked is access to customers and sales networks: a partnership like the one formed with Luxforsale can provide access to new customers, markets, or sales networks, helping to expand the customer base of both involved companies.

Based on your experience in the industry, what are the possible future developments in the luxury real estate market in your reference area and in general?

The luxury real estate market trend is growing; in our areas, each property is unique and conveys different emotions than others. The quality of life in our areas is very high, and this will undoubtedly contribute to the arrival of new investors.