How to sell luxury real estate?

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Managing a luxury real estate transaction, even though it may have similarities with classical trading, requires a number of specific skills that are necessary in order not to lose credibility and time.
Let's start from time. Managing a luxury real estate transaction is usually much longer, often the higher the figure, the longer the time is needed.
The parties involved are not always private, but come into play with funds, companies or private individuals who support advisors who are in charge of the transaction.
The competences put in place by the two parties require a very high level of professionalism from the real estate operator, who in fact besides being an excellent real estate agent, must necessarily have basic knowledge of at least economics, law, and languages, and basically have to be transformed In an excellent "negotiator".
But before you get into the negotiation you need to acquire the property and intercept the potential buyer.
Acquisition is probably the most complicated part, because those who sell luxury real estate require professionalism, discretion and above all have a distant view of their property, considered a real family jewel.
That's why the salesman searches for a professional who knows how to properly evaluate the property and, above all, is part of an elite operator able to enhance ownership.
After that the property is promoted. First of all, it is necessary to evaluate which target you are targeting, after which the property has to be presented in all its potential starting from a photo service at height, which exalts all the strengths of the property. "Do not simply insert a photo, but give emotions."
Equally important is the statement that describes the property, "tries to be clear and comprehensible, avoiding using too technical terms."
In principle, both buyers and sellers are looking for suitable profiles to manage the entire sale, better if they are part of a recognized group that can ensure their quality.
Precisely for this Luxforsale, it has created a certified agency service (https://luxforsale.it/it/agenzie-certificate), specially designed to certify the quality of its agencies and to facilitate the conclusion of the deal.
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