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Meet Architects Eva Parigi and Matteo Zetti, Founders of ZP Studio in Florence and New Luxforsale Professional Partners
Architects Parigi and Zetti, your professional background combines architectural design and interior design. What is your vision of luxury living, and which elements do you consider essential today when creating a high-end residence? What is your approach when you are entrusted with a property?
Today, true luxury is not about ostentation, but about having the opportunity to slow down and focus on quality of life and emotional well-being. For us, architecture and interior design are inseparable: we create tailor-made experiences in which volumes, materials and light tell a single story, carefully crafted around the people who inhabit the space.
In a high-end project, authentic materials capable of ageing gracefully, carefully designed lighting, invisible technology and a seamless connection between indoor and outdoor spaces are essential.
Our process always begins by listening to the client and understanding the location. We analyse its untapped potential in order to bring out the soul of the project, working from the overall vision down to the smallest detail.
Becoming part of Luxforsale as a Professional Partner represents an important choice. What values have you found within the network, and what opportunities do you believe it can offer clients who wish to purchase, enhance or renovate a prestigious property?
We chose Luxforsale because of our strong alignment with values such as excellence, reliability and a commitment to quality. We firmly believe that a network of professionals who share this vision represents a tangible advantage for clients, creating a coordinated and successful journey.
One of our strengths is also pre-purchase consultancy. Buyers often fall in love with a prestigious location, but struggle to visualise its ideal configuration or are concerned about technical constraints. By “reading” a property before the transaction, we assess its feasibility and reveal its untapped potential through a dedicated concept.
This allows clients to purchase with complete awareness of the potential results, costs and timelines involved in the transformation. We then provide a fully integrated turnkey service, combining architecture and interior design to optimise timelines and oversee every detail.
The luxury property market is increasingly oriented towards personalised, sustainable and technologically advanced solutions. What requests do you receive most frequently from your clients, and which trends are shaping high-end projects? Are there differences between those renovating a property to live in, to generate rental income or as an investment?
Today, the main demand in the luxury segment revolves around well-being. People want fluid, relaxing spaces, true microcosms where nature becomes part of the interiors, light is carefully calibrated and technology makes life easier without being intrusive.
Sustainability has also become a prerequisite. For us, this means choosing authentic, durable and handcrafted materials, moving away from the logic of pre-composed solutions.
Our primary focus is private residences, where the tailor-made approach reaches its highest expression. We do not simply organise rooms; we translate the client's lifestyle and passions into architecture, creating master suites or dedicated holistic spaces.
The approach changes when dealing with investment properties. In luxury rentals, we combine a strong visual impact with durable materials designed to withstand intensive use. For resale projects, on the other hand, we focus on optimising the layout and controlling costs in order to maximise value.
In hospitality, we often work on properties that are already operational, elevating their positioning while carefully balancing aesthetics, functionality and services.
Looking ahead, what goals have you set as Luxforsale Professional Partners, and what message would you like to send to owners and buyers looking for professionals capable of transforming an exclusive property into a unique, tailor-made home?
Looking ahead, we would like the dialogue between real estate brokerage and architectural design to become increasingly natural, with architects involved as early as the property evaluation and purchase stage in order to provide genuine added value.
Our message to clients is that true luxury means being able to enjoy the journey. Renovating a significant property is complex, but with the right team it can become an exciting experience.
We act as conductors, bringing together our clients' desires and passions and translating them into a coherent project. Even the most prestigious property remains merely an envelope until it tells the story of the people who live in it; our goal is to transform it into a truly unique and unrepeatable residence.
