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Palermo and Sicily have always been a fascinating land filled with opportunities for the high-end real estate market. With their blend of history, culture, crystal-clear sea, and residences of great architectural charm, the city is attracting an increasing number of Italian and international investors. Marco Benanti, owner of the agency Remax Collection Luxury House, is the new Official Partner of Luxforsale. With years of experience in the luxury real estate sector, Benanti stands out for his ability to highlight the excellence of the Sicilian territory and guide the most demanding clients in the search for their ideal property.
What is the profile of clients looking for a luxury property in Palermo?
The clientele contacting our agency for the luxury segment in Palermo is diverse yet highly demanding. Italians make up about 60%: established professionals, entrepreneurs, or families seeking a prestigious primary residence or an exclusive pied-à-terre in the city. Many come from northern regions, while others are returning Palermitans. Foreign buyers mainly come from Northern Europe, and Americans are steadily growing in number, attracted by Sicily’s historic charm and favourable climate.
The most requested features in high-end properties include location: homes with sea views or in exclusive, well-served historic areas; habitable panoramic terraces, rooftop gardens, or penthouses with breathtaking views—an absolute must-have. Luxury finishes, advanced home automation, energy efficiency, and increasingly, wellness spaces such as gyms or private/communal pools.
Do residential purchases or investment properties prevail?
In the Palermo market, the main demand within the luxury segment is buying and selling (both residential and investment), accounting for roughly 80% of our transactions. Luxury clients seek properties that serve as a status symbol and offer a superior quality of life.
We are seeing growth in the short-rent and investment segments. Foreign buyers and smaller investment funds are showing interest in purchasing historic residences in the city centre to convert them into boutique hotels or luxury residences for high-end short-term rentals, attracted by Palermo’s strong tourism appeal.
What are the preferred areas for high-end properties?
About 70% of choices fall along the coast, 25% in the historic centre, and 5% in the inland areas, where clients search for historic villas or traditional “bagli,” sometimes to convert into luxury agriturismos—an emerging niche market for those seeking absolute privacy.
What led you to choose a partnership with Luxforsale? The primary reason is its vertical and international specialization in the luxury segment. The advantages for our clients are clear: selective visibility, international reach, and strong branding. Our properties are presented to a target of pre-qualified buyers exclusively interested in the luxury market, reducing dispersion and maximizing sales opportunities within a global showcase that perfectly complements our local and national network—essential for reaching foreign buyers. Moreover, associating our brand with an elite portal like Luxforsale strengthens our positioning as a benchmark for top-tier transactions in Sicily.
How do you see the future of the luxury real estate market in Palermo and Sicily, and how will your agency position itself?
I see the future of Sicily’s luxury real estate market with great optimism and strong growth potential. We have detected a rise in high-end arrivals (luxury cruises, yachting), which are increasingly turning visitors into investors. Urban redevelopment projects in Palermo and the enhancement of historic villages are making the island even more attractive. The demand for spacious environments, privacy, and quality of life in favourable climates has placed Sicily at the top of international preferences.
We believe it is essential to focus on promoting heritage properties (historic mansions, noble palaces) for international investors seeking uniqueness and authenticity. Alongside this—almost paradoxically—we will embrace advanced digitalisation: immersive virtual tours and 3D presentations to overcome geographical distance, particularly for foreign clients.
Finally, we aim to welcome luxury clients with 360-degree consultancy that goes beyond the transaction, offering legal and tax assistance, along with post-purchase property management.
#casedilussopalermo #luxuryhomepalermo #immobilidilussopalermo #casedipregiopalermo #agenziaimmobiliaredilussopalermo #miglioragenziadilussopalermo
What is the profile of clients looking for a luxury property in Palermo?
The clientele contacting our agency for the luxury segment in Palermo is diverse yet highly demanding. Italians make up about 60%: established professionals, entrepreneurs, or families seeking a prestigious primary residence or an exclusive pied-à-terre in the city. Many come from northern regions, while others are returning Palermitans. Foreign buyers mainly come from Northern Europe, and Americans are steadily growing in number, attracted by Sicily’s historic charm and favourable climate.
The most requested features in high-end properties include location: homes with sea views or in exclusive, well-served historic areas; habitable panoramic terraces, rooftop gardens, or penthouses with breathtaking views—an absolute must-have. Luxury finishes, advanced home automation, energy efficiency, and increasingly, wellness spaces such as gyms or private/communal pools.
Do residential purchases or investment properties prevail?
In the Palermo market, the main demand within the luxury segment is buying and selling (both residential and investment), accounting for roughly 80% of our transactions. Luxury clients seek properties that serve as a status symbol and offer a superior quality of life.
We are seeing growth in the short-rent and investment segments. Foreign buyers and smaller investment funds are showing interest in purchasing historic residences in the city centre to convert them into boutique hotels or luxury residences for high-end short-term rentals, attracted by Palermo’s strong tourism appeal.
What are the preferred areas for high-end properties?
About 70% of choices fall along the coast, 25% in the historic centre, and 5% in the inland areas, where clients search for historic villas or traditional “bagli,” sometimes to convert into luxury agriturismos—an emerging niche market for those seeking absolute privacy.
What led you to choose a partnership with Luxforsale? The primary reason is its vertical and international specialization in the luxury segment. The advantages for our clients are clear: selective visibility, international reach, and strong branding. Our properties are presented to a target of pre-qualified buyers exclusively interested in the luxury market, reducing dispersion and maximizing sales opportunities within a global showcase that perfectly complements our local and national network—essential for reaching foreign buyers. Moreover, associating our brand with an elite portal like Luxforsale strengthens our positioning as a benchmark for top-tier transactions in Sicily.
How do you see the future of the luxury real estate market in Palermo and Sicily, and how will your agency position itself?
I see the future of Sicily’s luxury real estate market with great optimism and strong growth potential. We have detected a rise in high-end arrivals (luxury cruises, yachting), which are increasingly turning visitors into investors. Urban redevelopment projects in Palermo and the enhancement of historic villages are making the island even more attractive. The demand for spacious environments, privacy, and quality of life in favourable climates has placed Sicily at the top of international preferences.
We believe it is essential to focus on promoting heritage properties (historic mansions, noble palaces) for international investors seeking uniqueness and authenticity. Alongside this—almost paradoxically—we will embrace advanced digitalisation: immersive virtual tours and 3D presentations to overcome geographical distance, particularly for foreign clients.
Finally, we aim to welcome luxury clients with 360-degree consultancy that goes beyond the transaction, offering legal and tax assistance, along with post-purchase property management.
#casedilussopalermo #luxuryhomepalermo #immobilidilussopalermo #casedipregiopalermo #agenziaimmobiliaredilussopalermo #miglioragenziadilussopalermo
